Havells India Ltd has announced its
future plan for Bangalore in order to
tap vast opportunities in Karnataka. The
company is targeting 30-40 per cent
growth in the region and expecting
around
250 crore revenues in the next
financial year.
Havells has also announced the launch
of its home appliances products in
Karnataka to cater to the home appliances
market in the region which is growing at
the rate of 30 per cent. The product
categories from Havells appliances
include food preparation, garment care,
home comfort, cooking and brewing.
Being the Silicon city of India,
Bangalore is a centre for all major activities
of the electrical and
home appliances
industry in the state,
a statement by
Havells noted. The
city has also been
witnessing huge
infrastructural and industrial development.
The growing demand of electrical
equipment and home appliances products
in the wake of construction activities and
upgrading lifestyle in the region makes this
expansion initiative a must for the growth
of the company.
Havells home appliances range
includes juicers, mixer grinders, hand
blenders, choppers, steam/dry irons, popup
toasters, sandwich toasters, room
heaters, OTG, electric cookers, induction
cookers and kettles.
The company also plans to export its
products to Latin America and Thailand
using the distribution channel of Sylvania,
which it bought in early 2007. This
acquisition had catapulted Havells into the
top league of lighting equipment makers,
behind Philips, Osram and GE.