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We have been able to meet technological demands of the market

EM news bureau ,  Friday, February 12, 2016, 15:14 Hrs  [IST]

Rakesh Bansal Uniline.jpg—R.K. Bansal, Managing Director, Uniline Energy Systems Pvt Ltd

Uniline has risen from its humble beginning as a small trading company to one of India’s largest UPS company. Tell us about your corporate values that keep you ahead of competition.
We always aim for achieving customer’s delight. Our customer should be happy by buying our product. We always try to offer product with latest technology at competitive price with dependable after-sales support.

Uniline has had several key turning points in its career like large unprecedented orders from the government, defence, etc. What you regard as your key corporate milestones that have defined your company’s growth?
During the long journey there have been many milestones. Some of the large orders which we have executed and contributed to the growth of the company are AFNET (Phase – I & Phase – II), E-Court (modernization of the courts), UPS Systems for UTS (Unreserved Ticketing System of Indian Railway – around 1000 units), around 5,000 units of solar UPS for village Punchayat, all over Rajasthan.

The Indian UPS industry has seen large multinationals taking over traditional local companies like DB Power, Luminous, Hi-Rel, Numeric Power, etc. What is your reading of the situation?
We always try to ensure our technology is at par and so far we have been able to match technological requirement of the market.

Does Uniline have, or perceive the need for, foreign technical partnership?
No. We have technological strength that defines world leadership in the field of UPS.

Given India’s huge solar ambitions, how do you see the demand for Uniline’s solar-related products like inverters? We also learn that Uniline undertakes solar (installation) projects. Tell us more about the nature of services offered.
Earlier, we were as a company considered only for the inverter and PCU directly and also through reputed solar companies. Now, we are channel partner for MNRE (ministry of new and renewable energy) and executing good projects of solar energy on EPC model. We have received orders from reputed companies for taking care of supply, installation and commissioning of system except the core solar equipment.

Power consumers are today looking at conditioned power and not just power back-up solutions. With the service sector growing phenomenally, how do you gauge the demand for power conditioning equipment? What would be your main business drivers?
Earlier UPS systems were being used only for IT sector. But nowadays, UPS systems are being used for variety of sectors like process control, embroidery machines, hospitals, X-ray machines, food industry, textile, etc.

Do you have plans of capacity expansion at any of your (three) manufacturing units?
We are already working to move to a single location at IMT, Faridabad where we have large plant with very large capacity.

The Indian UPS industry is characterized by large number of marginal players in the low-rating (up to 500VA) segment. Also, there is import dependence with respect to power electronics used in UPS systems. What is your overall view?
We agree that there are many companies that depend on Chinese supply because of zero custom duty. On the other hand, we have to manufacture UPS by buying components and paying heavy duty. We have raised this issue at many platforms but without any solution. That is why so far we have not been able to take care of this Chinese supply.

Please summarize your key future plans for Uniline. What are the major corporate objectives that you would like to attain over the next 5-7 years?
Our next goal is to become No. 1 player in the UPS industry—not only for UPS but also for complete power conditioning system.
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